Refuel’s College and Youth Division offers brands and agencies 360° multi-platform solutions that make up the largest integrated collection of college marketing services in the industry. Refuel owns the vast majority of its media and digital assets on campus, with exclusive reach to 21.8M college students on over 3,400 campuses throughout the U.S.

We combine our proprietary consumer research, tactical insights and exclusive partnerships to build and execute media and content strategies that deliver incomparable scale and value with precision. Our clients benefit from the collective experience of thousands of Gen Z and millennial targeted advertising campaigns and the substantial resources dedicated to better understanding these consumers via our popular annual studies, panels and focus groups. We know what works – for nearly every product and service category.

Our relative dominance, reach, and partnerships within each market provide unique consumer access, best pricing and optimal program compliance. We do it right, time and time again. Real-time program/campaign optimization, matched with timely proof-of-performance and custom cloud-based client reporting is what brings back clients year after year.


Refuel Agency is the latest iteration and roll up of the most renowned Youth, College, Military, Multicultural and Local media and marketing firms in the country. We specialize in multiple media and marketing services. In-depth expertise spans from the latest digital, social and mobile tactics to brand ambassadors, experiential promotions / sampling, and traditional and place-based media. In fact, we own and operate the largest out-of-home (OOH) college, high-school, middle-school, elementary and military networks in the industry. Refuel Agency has locations nationwide, with headquarters in New York City, and offices in Chicago, Los Angeles, Santa Barbara, CA, and Princeton, NJ.

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